Sophia Jansson (born 1962) is the current creative director for the Moomin franchise and characters.


Born in 1966 to Lars Jansson, Sophia read her aunt's franchise of books The Moomins as a child with Tove herself and even was in her studio with a replica of the Moomin house that spins around and she admired it. Tove later donated it to a museum, and she was upset because she would never see it again.[1] In 1997, she moved back to Finland after living abroad for quite some time and she needed a job. She bought the company and became the director of the Moomins. She couldn't cope with her aunt's and fathers death. She still directs the Moomins to this day.[2]


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